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Terms of Use

The terms for using Reset.

Last updated 1 October 2026

The short version

The terms in plain words.

Who can use Reset

Anyone aged 16 or over. Reset is a focus and task app, not medical care or a crisis service.

Paying for Reset

Free costs nothing. Pro and Ultimate are monthly App Store subscriptions that renew until you cancel. Apple handles billing and refunds.

Your content, your call

You own what you write and say. AI suggestions can be wrong, so check them before you rely on them. You decide what to keep.

On this page

  • About these terms
  • Who can use Reset
  • Your licence to use Reset
  • AI features
  • Voice features
  • Safety
  • Your content and privacy
  • Acceptable use
  • Purchases and subscriptions
  • Availability and changes
  • Ownership
  • Feedback
  • Our responsibility
  • Ending your use
  • Apple’s terms
  • Changes to these terms
  • Governing law
  • Contact
01

About these terms

These terms are between you and Bland Coffee Ltd, trading as Reset (“Reset”, “we” or “us”). We are registered in England and Wales, company number 16307518, and our registered office is 662a High Road Leytonstone, London E11 3AA. The terms cover the Reset app, this website and related services, together called the Service. By using the Service, you agree to these terms.

If you do not agree, please do not use the Service. Nothing here removes any legal rights that cannot lawfully be limited.

02

Who can use Reset

Reset is only available to people aged 16 or over. You must also be legally able to agree to these terms where you live. If local law requires permission from a parent or guardian, you must have that permission before using Reset.

You sign in with a one-time code sent to your email address, so keep your device and your email account secure. Tell us promptly if you think someone has used your account without permission.

03

Your licence to use Reset

Reset is licensed, not sold. We give you a limited, personal, non-exclusive, non-transferable and revocable licence to use the Service for your own lawful purposes, subject to these terms and the rules of the App Store.

You may not copy, sell, rent, sublicense, reverse engineer, interfere with or create derivative works from the Service, except where the law expressly allows it.

04

AI features

Some features use artificial intelligence to suggest tasks, steps, priorities, summaries, patterns and short replies. AI results can be incomplete or wrong. Check each suggestion before you rely on it or add it to your list.

Reset helps with focus and organising tasks. It does not give medical, psychological, legal, financial or other professional advice, and it is not a substitute for professional care.

05

Voice features

Voice features are optional. Use them lawfully and respectfully, and do not record other people without their permission.

Hands-free listening, where your plan includes it, runs only during a focus session you start. It is not hidden recording, and you can pause or stop it at any time.

06

Safety

Reset is not an emergency or crisis service. It cannot monitor you or contact anyone for you. If something you say or type suggests you may be at risk, Reset may pause its usual suggestions and show support services instead.

If you or someone else is in immediate danger, call 999 in the UK, 911 in the US, or 112 in Ireland and across Europe. You can also find urgent help services on our Support page.

07

Your content and privacy

You keep ownership of the notes, tasks and other content you create. You give Reset only the permissions needed to process that content, provide the features you choose and run the Service.

You are responsible for content you submit and must have the right to use it. Do not submit unlawful content or information that infringes another person’s rights. How we handle personal information is explained in our Privacy Notice.

08

Acceptable use

Do not misuse the Service, try to gain unauthorised access, get around plan limits, safety features or security, disrupt how it works, introduce malicious code, use it to harm anyone, or use automated methods to extract data without permission.

We may investigate misuse and take proportionate steps to protect users, the Service and others.

09

Purchases and subscriptions

Reset is free to download and has a free plan. Reset Pro (£9.99 a month) and Reset Ultimate (£24.99 a month) are subscriptions bought through the App Store. Prices include VAT, and the App Store shows the final price for your country before you confirm. There is no free trial.

Subscriptions renew automatically each month unless you cancel at least 24 hours before the end of the current period. Your Apple account may be charged within the 24 hours before renewal. You can manage or cancel a subscription in your Apple account settings. Deleting the app does not cancel a subscription. After you cancel, you keep paid features until the end of the period you have paid for, and then Free plan limits apply.

Paid plans include fair-use limits that keep the service running for everyone. These are shown on our Plans page.

Apple handles payments and refunds. You can ask Apple for a refund at reportaproblem.apple.com (opens in a new tab). Your statutory consumer rights are not affected.

10

Availability and changes

We work to keep Reset available and reliable, but we cannot guarantee uninterrupted access. Features may change as the Service improves. We will give reasonable notice when a change significantly affects your use or your paid plan, where we can.

11

Ownership

The Service, its design, software, branding and other materials are owned by Bland Coffee Ltd, trading as Reset, or its licensors, and are protected by intellectual property laws. These terms do not transfer ownership to you.

12

Feedback

If you send us ideas, suggestions or bug reports, we may use them to improve Reset without paying you or owing you anything for them.

13

Our responsibility

We do not exclude or limit responsibility where doing so would be unlawful, including liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or your mandatory consumer rights.

To the extent the law allows, Reset is provided for personal use, and we are not responsible for business losses, indirect losses or losses that were not reasonably foreseeable when you accepted these terms.

14

Ending your use

You can stop using Reset at any time, and you can delete your account in the app under Settings, then Your data. Ending your use does not cancel an App Store subscription. Cancel it in your Apple account settings.

We may suspend or end access if you seriously break these terms, create a risk of harm, or if the Service is discontinued. Where appropriate, we will explain why and give you a chance to put things right.

15

Apple’s terms

If you use Reset on an Apple device, Apple’s standard Licensed Application End User Licence Agreement (opens in a new tab) also applies. Apple’s own terms apply to App Store purchases.

16

Changes to these terms

We may update these terms to reflect changes to the Service, the law or our business. The date at the top will change when we do. We will give extra notice of material changes where required.

17

Governing law

These terms are governed by the laws of England and Wales. If you live elsewhere, you keep any mandatory protections and rights given to you by the law of your country, including any right to bring a claim in your local courts.

18

Contact

Questions about these terms or the Service: email support@meetreset.co.uk or use our support form. By post: Bland Coffee Ltd, 662a High Road Leytonstone, London E11 3AA.

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Reset

Quiet company for starting the hard thing. Built for ADHD brains, made in the UK.

Get Reset: ADHD Focus on the App Store

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© 2026 Bland Coffee Ltd, trading as Reset. Registered in England and Wales, company number 16307518. Registered office: 662a High Road Leytonstone, London E11 3AA.

Reset is not a medical treatment and does not replace professional care.